Ilze Sproge
Ilze Sproge

Latvia in a nutshell:

  • Riga – the New Baltic Metropolis
  • Architectural kaleidoscopes
  • Green and clean
  • Cultural diversity
  • Baltic Sea & sandy beaches
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Via Hansa was hosting a top level FAM trip from Istanbul over the last weekend in Riga. The FAM trip was supported by Turkish Airlines and Rezidor Hotels Group. There were altogether 15 Turkish tourism executives from leading leisure and MICE agencies in Istanbul. The program included Christmas highlights in Riga and a winter activity program in Sigulda. During the Christmas dinner the last evening even Santa Claus came to introduce the guests to the Baltic Christmas traditions. The guests returned to Turkey loaded with Santa’s presents and a lot of fresh impressions and ideas for new products for their customers. Via Hansa sees a great potential in the Turkish market and will continue the promotional activities together with the partners. We are looking forward to meeting our Turkish customers soon again at Ace of MICE in Istanbul in February.